What is international eCommerce?

Kristin
2 min readJul 6, 2020

International eCommerce (also called global eCommerce, international digital commerce and international social commerce) is selling a product or service across geopolitical borders to different companies from a company’s country of origin with all transactions taking place in a digital or electronic market space. (Whew!)

In other words, international eCommerce is selling products through an eCommerce website or shopping platform (think Shopify, BigCommerce and WooCommerce) to consumers in foreign countries.

International eCommerce doesn’t necessarily require a global presence, it doesn’t demand multiple storefronts for each location or setting up international warehousing and fulfillment. However, it’s an invaluable tool to test markets BEFORE setting up a physical location if that is your goal.

International eCommerce makes it easy to expand revenue streams and gain more customers around the world. With over 95% of the world’s population outside the US and the number of online shoppers going up each year, going global is a great way to expand your customer base.

International eCommerce is open to EVERYONE! It’s not as complicated as you think. You can sell (and ship!) small packages internationally as easily as you ship within the United States if you have the right shipping solution partner.

How do you know if you have the right shipping solution partner? Do they make your process easier, or harder? And I’m not talking about the effort you have to put in for set-up either, but do they want you to sign up, send you instructions and say “good luck!,” or do they walk you through the process step by step, setting you up for long-term success?

I work for a company called eGlobalUSA, and our passion is helping companies sell cross border (read that: internationally!) with ease. We help you set up for success from the get go, and with over 100 years logistics experience on staff we’re here to answer any question you have.

If you are ready to explore international eCommerce and how it can help your business, visit eGlobalUSA to see the solutions we offer.

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Kristin
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a marketing director determined to improve her writing. job content drafts, personal thoughts and musings.